About Us

Our Mission: Providing long-term financial peace of mind and security through a foundation of financial literacy.

FIT Financial Solutions

As independent financial professionals, Jearil and Elizabeth Crawford have worked over many years to help people enhance their financial futures. Over time, they discovered an underlying commonality among individuals who are best positioned for financial success; it hinges on financial literacy. Jearil and Elizabeth saw that those who had been educated on the principles of growing, protecting, and transferring their wealth were well-positioned for the future.

Unfortunately, many people lack a basic understanding of financial concepts that could dramatically enhance their and their family’s financial future. This is why Jearil and Elizabeth started FIT Financial Solutions: To share their financial industry knowledge and expertise industry and educate as many people as possible.

At FIT Financial Solutions, we do not believe in a one-size-fits-all philosophy when it comes to financial decision-making. Instead, we work to create comprehensive, personalized financial solutions for our clients to help preserve what they already have, protect them from financial uncertainty, and secure the future of their loved ones in the most efficient way possible. Creating and preserving our client's wealth without exposing them to unnecessary risk is the foundation of the FIT Financial Solutions business. We welcome the opportunity to work with you and your family to help you take control of your financial future through financial education and the creation of a comprehensive financial strategy designed specifically for you!

Core Values

At FIT Financial Solutions, our core values are at the forefront of all we do. These values are our “why,” and they are the reason we do what we do. Our firm was built around these core principles. We believe in them so much that we decided to build them into our name so we can be reminded of them every time we see the word FIT.
F
Faith
As people of faith, we believe that we were created to do good works. We have been blessed in so many ways and believe that we should always look for ways to share those blessings with others. One of the ways we put our faith in action is by sharing the knowledge and understanding we have of financial principles with as many people as possible. We believe one of the good works we were created to do was to help fight against financial illiteracy.
I
Integrity
In general, integrity is a word used to describe a person's commitment to honesty and a willingness to do what's right. To us, it is used to remind us of the type of people we are to be. Having integrity centers around these basic principles: honesty, respect, generating trust, acting responsibly, keeping promises, and helping others.
T
Trust
We believe that it is important to develop relationships based on a foundation of trust. To do this, we know we must always be transparent and accountable, keep confidences, set and respect boundaries, keep an open dialogue, serve others and show our gratitude.

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Jearil Crawford

A Florida Panhandle native, Jearil Crawford is an experienced financial services professional who spent more than 20 years working for and with credit unions. He was blessed to serve his community as a member of executive management at a few local credit unions and spent a number of years working with national management teams as part of Callahan & Associates, a leading advisory group. Jearil enjoyed his time working in the credit union industry as it allowed him to make a positive impact on the financial lives of so many. Now, he is an independent financial professional and President and Owner of FIT Financial Solutions. Jearil remains dedicated to using his industry expertise to help individuals, families, and businesses attain better financial understanding, peace of mind, and freedom through education.
Jearil and Elizabeth have four daughters and love spending time with friends and family. When not at a soccer game, football game, dance or theater performance, they enjoy traveling – especially to Disney World. Jearil and Elizabeth are both heavily active in their church and involved in their local foster care network.

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Elizabeth Crawford

Elizabeth (Gongwer) Crawford brings our team a strong understanding of financial services. During 18+ years in the credit union industry, she obtained nationally recognized specialized certifications in Electronic Services and Risk Management. Elizabeth has a lifelong passion for helping others and was introduced early in her career to the concept of helping others achieve their best financial lives. She is ready to use her experience to help you and your family strengthen and secure your financial well-being.

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Ron McKinney

Ron McKinney joined FIT Financial Solutions at its inception in "2022" as a Financial Professional. His passion for financial education and technology has been nurtured through instructional positions with institutions such as Navy Federal Credit Union and Regions Bank. Being an entrepreneur himself has increased his sensitivity to the needs of small business owners in their search for balanced financial programs to protect their personal and professional interests. Seeking to simplify his client’s ability to both organize and protect their wealth at all life stages led him to FIT Financial Solutions and their expansive offerings. Being born into a military family has granted Ron the privilege to travel the world and call Northwest Pensacola his home for the last 16 years with his wife and their 4 children.
Call us today to see how we can help!
850-380-3062